The wallet market is in a state of internal competition. Will Bitget Wallet take a new route to “go to the masses”?

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叮当
10 hours ago
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​Encryption is no longer the exclusive domain of a few people, but a tool for everyone’s life.

Original | Odaily Planet Daily ( @OdailyChina )

Author | Dingdang ( @XiaMiPP )

The wallet market is in a state of internal competition. Will Bitget Wallet take a new route to “go to the masses”?

In the eyes of most people, Crypto is still a highly virtual and difficult-to-reach field. The world of Web3 is full of technical terms, complex processes, and difficult-to-understand on-chain rules. For ordinary users, especially those who are new to Web3, such a world is not friendly: when creating an account, you don’t know what the mnemonic phrase is, and when you want to transfer money, you encounter the problem of insufficient gas fee; when operating, you have to choose a chain and an address, and you may accidentally send your assets into a black hole. Originally, I just wanted to experience the freedom and efficiency of decentralization, but it seems that I have strayed into a closed world that only belongs to geeks and financial experts.

The new upgrade of Bitget Wallet is to solve this problem. From product design to functional details, Bitget Wallet revolves around a core question: How to make Web3 truly serve everyone?

From exploring the on-chain financial world to buying a cup of coffee with cryptocurrency, Bitget Wallet attempts to break the elite barriers in the crypto world, turning Crypto from exclusive to shared, and from a technical tool to a part of daily life.

1. A brief history of Bitget Wallet’s evolution: from a tool to an ecosystem

Survival period (2018-2019): A disruptor of multi-chain aggregation

Looking back at 2018, the crypto world was still in the foundation-building stage. At that time, the main task of the wallet was one thing: to make the currency safely stored and smoothly transferred . However, Bitget Wallet (formerly BitKeep) chose a different path from the beginning. It took the lead in laying out the multi-chain aggregation engine and supported cross-chain operations of mainstream chains such as BTC and ETH, solving the problem of users frequently switching and fragmented operations in a multi-chain environment.

At that time, most wallets were still operating independently in their respective ecosystems, but Bitget Wallet had already begun to build cross-chain bridges. At this stage, it established its own technical tone: security, compatibility, and efficiency.

Outbreak period (2020-2024): DeFi’s super connector

In 2020, the DeFi Summer wave swept in, and users began to be dissatisfied with depositing coins and waiting, but actively looked for opportunities to make money with coins: from liquidity mining to staking income, from participating in IDOs to exploring various emerging protocols.

Bitget Wallet has accurately perceived the change in user behavior and has taken the lead in connecting to mainstream DeFi protocols such as Uniswap and PancakeSwap . Users do not need to jump to DApps, copy addresses, or frequently change chains. All operations can be easily completed in the wallet. At this point, Bitget Wallet has transformed from a simple asset container to a users on-chain wealth assistant.

Reconstruction period (2025 upgrade): Web3 hub for service life

Entering 2025, Bitget Wallet is no longer satisfied with being a good tool, but will extend its tentacles to a wider range of life scenarios such as payment, trading, financial management, and exploration. The core of this brand upgrade is to transform the wallet from a single tool to a universal and easy-to-use web3 portal through the deep integration of technology and scenarios, allowing it to move from an abstract technical field to real life and become a part of daily life.

2. Seamless experience in four major scenarios: Let technology hide in convenience

To achieve this goal, Bitget Wallet has systematically reconstructed its product system, from the underlying design to the interaction details, focusing on the four most common and most pitfall-prone usage scenarios for users: trading, financial management, payment, and exploration, and polishing the experience one by one. Its goal is not to increase functions, but to reduce resistance; not only to demonstrate technology, but also to hide complexity. To truly achieve Crypto for Everyone, the wallet is not only a tool, but also an almost invisible but indispensable life assistant.

1. Trading: Restructure the on-chain decision path to make pitfall avoidance the default configuration

For most people participating in on-chain transactions, information gaps and operational barriers always exist.

When a new project is launched, you may see someone shouting a few words in the Telegram group, or a friend forwarded you a picture. You want to keep up, but you find that you have no idea where to check whether the contract is safe, which pool has better liquidity, whether the slippage will be too much, or whether the gas fee is prepared enough. Not to mention, to buy and stop profit at the right time, you need to keep an eye on the market and operate manually, which is a tedious and error-prone process.

This is the background for Bitget Wallet to redesign the on-chain transaction experience: not to provide more features, but to make the decision path clearer and the process more reliable.

The first is the reconstruction of the information source. The Golden Dog Radar module plays the role of screening and early warning. It monitors the deployment and trading activities of hot projects on the chain such as Solana and BSC, and combines contract security analysis with on-chain capital dynamics to timely push new projects that may have trading value. The winning rate is as high as 90% after 24 hours of signal push. For users who do not have time to scan the chain, check contracts, and track capital flows, this is a starting point for saving energy.

Of course, trading signals are just the starting point, and whether and how to follow up still needs to be judged. Bitget Wallet provides a Hot Picks module based on daily hot spots and AI screening mechanisms to help users identify market potential assets more quickly.

In terms of practical operations, Bitget Wallet has covered more than 130 public chains and supports price limit transactions. Users can automatically complete transactions within the preset price range, effectively avoiding emotional operations; built-in dynamic slippage optimization and MEV protection mechanism, automatically split the optimal path, reduce transaction costs and failure rates, and identify potential risks such as front-running and order clamping; combined with the cross-chain Gas deduction function (GetGas), users only need to recharge mainstream assets in advance to navigate the multi-chain ecosystem, without having to prepare Gas change for each chain separately, and cross-chain dog-beating will no longer be stuck.

In addition, Bitget Wallet responds quickly, keeps up with industry hot spots, and continuously optimizes product experience and trading functions. In view of the high volatility of Meme transactions, a built-in risk control mechanism has been introduced to further improve transaction security. Recently, it is the first platform in the entire network to support Believe internal trading, supporting the viewing of real-time K-line and opening progress. Users can participate with one click without jumping to other pages or copying contracts, making the trading experience more convenient and efficient.

From the user experience perspective, Bitget Wallet packs the entire discovery → judgment → setting → ordering → replenishing gas → exiting process into one wallet, minimizing the friction between decision-making and operation . In other words, it does not help users make decisions, but makes it easier for users to make decisions.

Overall, this round of product transformation on transactions did not attempt to create a fully automatic, risk-free system, but instead filled in several key links in an originally highly fragmented and operationally burdensome process to make the entire path more complete .

It does not solve the problem of I dont know how to do it, but I dont know where to start and Im not sure how to proceed. This may be more important for many non-professional users.

2. Financial management: let the income happen automatically, rather than deliberately chasing it

On the chain, there are actually many options for making assets generate income. However, there is often a long series of operational procedures between knowing there is income and actually earning income.

For many ordinary users, this is not easy. When you open a new project page, you need to first understand the protocol logic, calculate the annualized return, find the contract address, switch to the correct chain network, and then operate the liquidity pool or participate in staking. If you want to try multiple protocols, you have to jump and learn repeatedly. Even if you are not a complete novice, this kind of meticulous on-chain financial management is often daunting.

The solution provided by Bitget Wallet is relatively direct: it simplifies the complex process and allows users to complete all operations in one interface. From stable income current account management to multiple configuration plans, everything can be done in one step without jumping to an external DApp.

The structure of financial products is also very clear. The core is a current financial management mechanism built around stablecoins . The interest rate will fluctuate according to market dynamics, up to 50%. The advantages of this type of product are flexible redemption and relatively low risk, which is suitable for position management in uncertain or volatile market conditions. For users who do not pursue extreme returns but hope that idle funds will not be wasted, the logic of this part of the product is relatively friendly.

In addition to stablecoins, the platform also provides financial management options for mainstream assets (such as BGB, ETH, SOL, BNB, stETH, TON, etc.). These products tend to have slightly higher returns, but are also more dependent on the volatility of the market itself.

If the first two types of financial products still require users to actively participate in the selection, then the recently launched Hold 2 Earn module is closer to the automatic participation income model. Users only need to hold designated assets in their wallets (such as JitoSOL, MSOL, weETH and other tokens), and the system will automatically calculate and issue interest, without the need for staking operations or manual participation in any agreements. It is suitable for users who dont want to bother, but dont want to waste either.

It is worth mentioning that although Bitget Wallet encapsulates most financial operations in the native interface, the wallet still retains sufficient openness for users who are willing to explore in depth. Through the Discover page or dApp browser, users can access other mainstream DeFi protocols and participate in more complex or more personalized asset management.

Overall, this structuring, encapsulation + extensibility design concept is not intended to solve all on-chain financial management problems, but to make the links where most people get stuck lighter and shorter , so that users can more easily find a financial management method that suits them and are more willing to actually try it.

3. Payment: Breaking through the boundary between virtual and real, making crypto assets truly “usable”

In the crypto industry, wallets are used for depositing coins and transferring money for a long time, but it is not easy to really make these assets enter the daily consumption process, because on-chain payments are either troublesome or not accepted . This is also the problem that Bitget Wallet wants to solve in the payment scenario: not to use Crypto to subvert the payment system, but to use it as a supplementary means to more smoothly integrate into the existing consumption structure.

To this end, Bitget Wallets shopping function integrates global encrypted payment channels and service scenarios, allowing users to use cryptocurrencies to easily complete daily consumption such as buying air tickets, booking hotels, and recharging phone bills; in overseas markets, users can also place orders directly on international platforms such as Amazon, Flipkart, Booking, and Agoda to achieve one-stop global payment of encrypted assets. Currently, Bitget Wallet is connecting multiple life scenarios such as e-commerce, travel, and entertainment, covering users all-round consumption needs from online to offline.

On this basis, Bitget Wallet is continuing to expand its PayFi capabilities. It has integrated encrypted payment gateways such as Solana Pay and Paydify, and supports offline merchants to scan code to pay. At the same time, the Bitget Wallet Card cryptocurrency bank card will also be launched soon, and its service scope will cover major regions such as the United States, Europe, and Latin America, bringing users a more free and convenient payment method.

Of course, this payment system is still being improved. The number of products and merchants currently supported is limited, and the user experience depends to a certain extent on the service quality of the partners. However, it can be seen that the idea of Bitget Wallet is not a single point of innovation, but to gradually build an ecosystem that allows encrypted assets to be spent, so that payment is no longer possible but truly usable.

4. Exploration: Lower the threshold for trying, turning “new opportunities” into “low-risk” experiences

The first step for many people to enter the crypto world is not to invest or transfer money, but to see what is here first.

But the reality is that this step often keeps many people out. New Web3 projects continue to emerge, and each popular ecosystem has its own tools, processes, and incentive mechanisms. For novices, if they want to participate in airdrops, play DApps, and grab test coins, they must first understand the address, chain network, and interaction methods, and they also have to worry about losing their assets due to a wrong click. The process of exploration itself is like a trial and error experience in a black box.

Bitget Wallet’s idea in this part is not to simply tell users “where to go”, but to build a more structured and convenient exploration path to help users easily take the first step in Web3.

To this end, a unified exploration portal has been set up in the wallet, which aggregates core functions such as DApp browser, interactive tasks, airdrop activities and testing tools, avoiding users from switching back and forth between various pages and platforms, lowering the operation threshold and improving the overall experience.

Taking the collection of test coins as an example, many users are often stuck at the first step when participating in new project interactions because of no water - they cannot find a stable faucet, the collection threshold is high, the amount is low, and they fail frequently, thus missing out on the first wave of bonus opportunities.

In response to this pain point, Bitget Wallet has launched a one-stop test coin collection service, integrating multiple popular ecological faucet entrances, with simple operation and fast account arrival. More importantly, some cooperative projects have also opened exclusive quotas for Bitget Wallet users. For example, in the Sahara test network, you can receive 0.2 Sahara each time through Bitget Wallet, which is much higher than other channels, realizing the real receive more, receive faster, and receive more steadily, so that you no longer have to worry about test coins and can easily participate in early opportunities.

Of course, exploration is still accompanied by uncertainty. It is difficult to completely avoid the risks of new projects, and the on-chain environment itself is not static. Bitget Wallet does not try to avoid all risks for users, but it significantly reduces the difficulty of starting exploration through a unified interface, simplified paths, and guidance mechanisms. For beginners, this kind of detailed help may not be noticeable, but it often determines whether they can go on.

3. Return to value proposition: From asset container to life hub

With the development of encryption technology and blockchain ecology, the role of crypto wallets has changed significantly. From the initial asset storage tool to todays life assistant, crypto wallets have gradually become an important hub connecting the Web3 world with real life .

According to Bitgets 2025 Global Crypto Wallet Usage Trends report, 48% of users use wallets for transactions, 46% for earning rewards or airdrops, and 40% for payments. More than 30% of users use wallets to track market trends, participate in on-chain DApps, and acquire new currencies. This set of data shows that the function of wallets is no longer limited to storing coins, but has gradually become a multi-purpose tool to support daily life.

The wallet market is in a state of internal competition. Will Bitget Wallet take a new route to “go to the masses”?

Bitget Wallet follows this trend and provides users with a platform that integrates payment, investment and income management. Its design integrates multiple scenarios, replacing the cumbersome experience of frequent tool switching in traditional Web3, allowing users to more conveniently manage on-chain identities, assets and financial opportunities through a wallet.

Bitget Wallet is transforming the complex technology of Web3 into an everyday capability that everyone can access, understand, and use. This is not only a technical innovation, but also a profound response to user needs. Its value does not lie in how much BTC it can store, but in how many possibilities of life it can unlock, meeting the actual needs of users in multiple fields.

From investing in a potential coin to buying a cup of coffee, from exploring the on-chain world to participating in global finance, Bitget Wallet represents a trend of Web3 moving towards popularization. The crypto world is no longer exclusive to a few technical elites, but an ecosystem that everyone can participate in and benefit from.

Crypto for Everyone is a promise to the future: no matter who you are or where you come from, you can find your place in this digital territory. Bitget Wallet gives everyone the ability to explore, create and benefit, so that ordinary people are no longer bystanders, but participants and shapers of the crypto world. It makes encryption technology a link between life and the future, igniting everyones infinite imagination of the digital age.

Disclaimer: This article is for general information and illustration purposes only and does not constitute legal, financial or investment advice, nor should it be interpreted as an offer, solicitation, guarantee or commitment for any virtual asset product or service. The products or services described in this article are subject to risks and are not applicable to all jurisdictions and may be restricted or prohibited in some areas.

Each user shall be responsible for conducting its own compliance assessment in accordance with the applicable laws and regulations of its jurisdiction and shall seek independent legal, tax or other professional advice when necessary.

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