Recently, TRON appeared as a gold sponsor at Istanbul Blockchain Week (IBW 2025), providing strong support for the event.
It is reported that Istanbul Blockchain Week is the most influential Web3 industry event in Turkey. It has been held for four consecutive sessions by 2025, and has attracted about 8,000 participants and 180+ top global speakers since 2020. With the help of this event, TRON hopes to further empower the construction of Turkeys blockchain ecosystem and establish deeper links with the Web3 market in the Middle East, strengthen its influence in the region, and extend its global strategic layout.
As a builder of the Web3 world, TRON has been actively promoting the implementation of various offline industry summits. Since 2025, TRON has sponsored many top Web3 events, including Consensus Hong Kong 2025, CUBE Summit\TEAMZ Summit 2025, Hong Kong Crypto Finance Forum 2025 and TOKEN 2049 Dubai, etc., and has made important contributions to the success of these events. TRON is always on the road to empower high-standard and high-quality Web3 industry events.
1. Türkiye has become the world’s fourth largest Crypto trading market, and TRON has a long history of planning
Web3s influence around the world is growing day by day, and emerging economies such as Türkiye are more open to this new thing.
Authoritative data reports show that Turkey has become the worlds fourth largest cryptocurrency trading market, second only to the United States, India and the United Kingdom. Compared with the population size or economic output of the other three countries, Turkeys performance in the crypto market is ahead of the curve. The report also shows that about 40% of Turks are investing in crypto assets, and 64% predict that the price of cryptocurrencies will rise in the future, and 73% are optimistic about the popularity rate in the next five years.
There is no doubt that Turkey, which links the Eurasian continent, has grown into an important pole in the Web3 world. The countrys practitioners and investors have an urgent need to integrate into the global Web3 trend, which has given rise to the increasingly influential Istanbul Blockchain Week. Since the second half of last year, the Turkish Capital Markets Board (CMB) has included the crypto asset industry in the scope of legislation, and the process of regulatory compliance has been accelerated. Against this background, the results of this years Istanbul Blockchain Week are more worth looking forward to, and the significance of TRONs status as a gold sponsor is even greater.
It is worth noting that compared with other sponsors and partners of this event, TRON has already started a far-reaching layout in Turkey earlier, which has been very helpful. In 2023, TRON became the diamond sponsor of Binance Blockchain Week Istanbul; in 2024, TRON started a strategic cooperation with the Turkish exchange Bitci, and the platform has successively launched TRX, BTT, JUST, SUN and other TRON ecological tokens. This series of long-term investments has laid the foundation for TRON to deepen its presence in the Turkish market.
2. Almost every Turkish crypto user is using TRC-20 USDT
In recent years, due to the depreciation of fiat currency and economic turmoil in Türkiye, crypto assets have been widely used as a safe-haven tool, the demand for stablecoins has surged, and crypto payments and transaction volumes have increased significantly.
The TRC-20 version of USDT has become the preferred stablecoin for Turkish crypto users due to its extremely low transaction fees, second-level confirmation speed, high stability, and strong network effect. It has also made great contributions to the widespread popularization of crypto payments and transfers in the country.
In November 2023, TRON and the crypto payment infrastructure platform PundiX officially announced a strategic partnership with the aim of integrating TRON network ecosystem tokens (TRX and USDT) into PundiXs offline blockchain payment terminal XPOS, promoting the popularization of crypto assets in daily retail environments and enabling users to conveniently use crypto assets for payment.
Hakan Akyüz, General Manager of Pundi X Turkey, randomly demonstrated the smooth process of TRC-20 scanning and consumption in a live broadcast event, and the experience was as smooth as the Web2 scenario. Hakan Akyüz said that almost every Turkish crypto user is using TRC-20 USDT. After a short period of access to the TRON network, users network activity on Pundi XPOS devices surged by 47%. Seller suppliers also said that once the TRON network is integrated, all customers will immediately choose TRON because of its low cost and fast speed. Hakan Akyüz also analyzed that there are more than 30 million foreigners living in Turkey, and this group is increasingly using the TRC-20 version of USDT for cross-border collection and remittance, which is extremely convenient.
A similar scene also took place in Argentina, another emerging economy surging with the Web3 trend. According to Cointrust, an online merchant in the Argentine capital revealed that about 95% of customers choose to pay with TRC-20 USDT. At the end of April this year, Kripton, a well-known Argentine e-commerce platform, also announced the integration of the TRC-20 network. More than 2,000 merchants cooperating with Kripton will use USDT as the preferred digital dollar payment method, and realize safe, efficient and low-fee transactions through the TRON network.
Brazil, also a major country in South America, has also warmly embraced TRON. In January this year, Mercado Bitcoin, the largest cryptocurrency exchange in Brazil, announced the launch of TRX, and in the following two weeks, it successively launched TRON ecological assets such as BTT, USDD, JST and SUN. This series of measures will also increase the popularity of TRC-20 protocol and related technologies in Brazil. In addition, TRONs influence in emerging crypto hotspots such as India, Indonesia, Nigeria and Vietnam is also increasing day by day.
3. Strongly support IBW, TRON and Türkiye start two-way cooperation
With the booming Web3 development momentum in Turkey, TRON, a key builder of the Web3 world, will further expand the countrys market in the future, provide a series of resources and ecological support for relevant developers and high-quality projects, and promote the continued prosperity of the crypto asset market in Turkey and the entire Middle East. In this IBW event, TRON not only provided strong financial support and strong exposure, but also brought huge popularity and traffic to the scene, which is also of great significance for the activation of Türkiyes domestic blockchain market.
At the event, the TRON booth became the focus of the entire IBW event, attracting more than 5,000 visitors. The scene was crowded and lively. The giant LED screen on site played the latest developments and technological highlights of the TRON ecosystem in a loop. Many novice Web3 users were attracted by the immersive experience of the booth and participated in the interactive session of TRON TRC-20 transfer. Its nearly instant transaction speed and extremely low transaction fees amazed the users on site.
During the event, the TRON booth also attracted the attention of many KOLs, who rushed to check in and share their experiences on social media, posting more than 100 tweets in total, setting off a wave of online and offline traffic. Among these KOLs, there are many professionals in the blockchain field, crypto asset investors, and local Turkish technology bloggers. They recorded the highlights of the TRON booth and technical displays in detail through pictures, texts, videos, etc. The content of the tweets covered the smooth experience of TRC-20 transfers, the introduction of decentralized applications (DApps) in the TRON ecosystem, and TRONs long-term commitment to the development of Web3 in Turkey. The spread of these contents triggered widespread discussions, and the number of readings of related topics on the X platform quickly exceeded one million, with a very significant traffic effect, which injected strong momentum into TRONs brand influence in Turkey and even the Middle East.
It is also worth mentioning that TRONs earlier support for the Turkish market was more warm and sincere. During the 2023 Turkey-Syria earthquake, Justin Sun donated about 1 million liras from HTX on behalf of TRON to support post-disaster reconstruction. Inspired by Justin Sun, industry leaders such as Binance, Tether and Avalanche responded one after another, forming a heartwarming picture of Web3 platform rescue, narrowing the psychological distance between crypto assets and Turkish citizens, and enhancing the recognition of the Web3 spirit in this ancient country spanning Europe and Asia.
In TRONs view, Turkey not only has a good foundation for Web3 development, but is also an economic powerhouse that connects Asia and Europe, and is of great significance for managing the Middle East and expanding global layout. Appearing at IBW as a gold sponsor is a perfect two-way trip for Türkiye and TRON.
