Original | Odaily Planet Daily ( @OdailyChina )
Author: Golem ( @web3_golem )
On March 18, EOS announced that it would rebrand to Vaulta and transform to Web3 banking, specifically focusing on the four pillars: wealth management, consumer payments, portfolio management, and insurance. The official transition will take place at the end of May 2025, when the token exchange portal will also be launched, and EOS holders can exchange EOS 1: 1 for Vaulta tokens.
As soon as the news came out, OKX market showed that EOS also bloomed, with the price of the coin rising by more than 35% in the past 8 hours, breaking through $0.64, setting a recent high. This round of rebound makes people wonder: From the former Ethereum killer public chain to Vaulta, which is now positioned as a Web3 bank, can EOS, which has stung countless people, really empower tokens and achieve self-rescue and rebirth through this transformation? Odaily Planet Daily will briefly analyze this in this article.
Can new empowerment save EOS?
In the transition from EOS to Vaulta, the EOS Network Foundation plans to rename the token to Vaulta and also empower the new token, which may be one of the reasons for the rise in EOS price. According to the EOS Network Foundation, the main empowerments of the Vaulta token are as follows:
17% dynamic annual rate of return
Although the new Vaulta token will not change the original EOS token economics, Vaulta will still have 250 million tokens for the staking reward program, but its dynamic annual yield is expected to increase to 17%.
Institutional DeFi Income Strategy
Vaulta has partnered with licensed custodian Ceffu to help Vaulta token holders achieve complex institutional-level yield strategies without giving up custody. Vaulta token holders can custody BTC, ETH, USDT, USDC, Vaulta, etc. through quantitative strategies and earn income. In the past, such solutions were usually only available to wealthy individuals or institutions, but Vaulta plans to democratize finance and release wealth opportunities to individuals.
Integrated RWA
Vaulta plans to establish strategic partnerships with tokenization platforms to provide Vaulta token holders with exclusive RWA investment opportunities, including decentralized ownership in traditionally illiquid markets such as real estate, commodities, and equities.
Vaultas new capabilities have undoubtedly brought certain market expectations to EOSs staunch holders. However, the real challenge lies in whether these capabilities can be successfully implemented and truly attract users and institutions to participate. The problem when EOS was born was publicity outweighs reality. If this transformation is the same, then it will ultimately be short-lived.
The once most powerful “Ethereum killer” has retired
EOS was a widely watched public chain project 7 years ago. The ICO led by a celebrity founder, the largest financing in history (US$4 billion), millions of TPS and 0 transaction fees all made EOS the first and most promising Ethereum killer. In 2018, EOSs market value ranked fourth in the cryptocurrency rankings. Although EOS was once very popular, due to the subsequent network collapse, community split, developer loss, ecological decline and other reasons, EOS fell from the altar, the price fell, and no one paid attention to it anymore.
Nowadays , people only remember this “4 billion US dollar air coin” when “EOS will reach 100 US dollars after three waves” is occasionally spread in the community as a joke.
In the past few years, the EOS Network Foundation has been insisting on building the EOS network and trying to revive itself, but most of the changes were minor operations such as network proposals and economic changes, and the results were not good. The strategic shift of the brand to Vaulta, the business has changed from a high-performance public chain to a Web3 banking operating system dedicated to institutions and investors, is a real blood transfusion, which also means that EOS, once the biggest Ethereum killer, has finally come to an end. Yves La Rose, CEO of the EOS Network Foundation and founder and CEO of Vaulta, also wrote that EOS is the beginning and Vaulta is the future.
EOS is not the only Ethereum killer in history. Later, public chains such as Polkadot, Cosmos, Solana and Sui also bore this title. Even by 2025, new public chains with high TPS and performance as a selling point (such as Monad) are still the favorite narrative of VC and the market. However, except for public chains such as Solana and Sui that have found their own unique positioning and still have a livelihood, other public chains are also in trouble.
The ending of EOS also makes us reflect again. If we don’t find a unique market positioning again, perhaps the “Ethereum killers” will end up killing themselves.
