This article comes from: Ronin
Compiled by Odaily Planet Daily ( @OdailyChina )
Translated by Azuma ( @azuma_eth )
Discord Roles (identities) can help projects identify the most active or contributing members of the community. If you have provided help to the project community, you may be able to obtain special Roles logos.
Admittedly, these Roles labels seem to be revocable at any time, but now project owners are increasingly fond of issuing token rewards to real community supporters, and users holding special Roles are often the first choice.
This is similar to the whitelist mechanism of NFT projects in 2021, but todays method is more efficient and interesting.
Through some precise market manipulation, my friends and I have made over $100,000 in profits.
In the following, I will explain my practical methods and provide a getting started guide for beginners.
Contents of this article
Why should you focus on getting Discord Roles?
Available Discord Roles Types
Why do projects prefer Discord Roles over Ambassador Programs?
How to filter projects suitable for obtaining Roles?
The Secret to Efficiently Obtaining Discord Roles
Three strategies to quickly gain roles
Real-world case studies
List of items to focus on
Why should you focus on getting Discord Roles?
The essence of Discord is a community ecosystem built on user interaction, and pure marketing is meaningless here.
Crypto projects are currently facing a core problem: how to identify community members who are truly worthy of rewards. Taking mainstream on-chain projects as an example, the number of interactive addresses of many mainstream projects has exceeded 10-20 million. How to identify real users from them?
It is obviously impractical to airdrop to all addresses. A clearer solution is to screen valuable users through Discord Roles and social indicators.
The project can track activity and grant Roles to contributors, which will become the credentials for future rewards.
Types of identities available
The types of roles available in Discord are generally far more than the basic roles marked by the project in the FAQ, and their connotations are richer.
Those who continue to demonstrate their value can even get project work opportunities and hold top roles while receiving a stable salary.
Focus on Roles type
Active Contributor: Obtained through community interaction, event planning, and content output;
Community management: One of the most valuable roles, symbolizing the core membership of the project. You need to maintain your presence in the community 24/7 and continue to prove your value.
Content creators : mainly designed for X platform creators. Most Discord channels have dedicated content submission areas, and high-quality content will win Roles or team private message invitations;
OG Veterans: Top-level roles beyond community management, generally awarded to early core contributors who are required to deeply participate in project development to achieve a win-win situation for the team and individuals.
Why do projects prefer Discord Roles?
The essential difference between Discord Roles and traditional Ambassador Programs is the way rewards are distributed.
Holding special Roles is essentially a non-commitment ambassador and can only obtain rewards during the airdrop phase.
Top projects usually don’t set up large-scale ambassador programs - the massive number of applicants will cause the screening efficiency to drop sharply.
The Roles mechanism can establish a natural stratification: active members unlock different levels of Roles through contributions, and top contributors will receive customized Roles.
To be honest, I rarely apply for the Ambassador Program because obtaining Roles is more efficient, has a lower threshold, and does not rely on historical endorsements.
High-quality project screening rules
You can follow early projects recommended by KOLs through Twitter and Telegram, or pay attention to projects that have received investment from top VCs and endorsed by well-known builders.
Essentially, the product selection logic is the same as that of the Ambassador Program, but the focus should be on Tier 1-2 projects to increase potential returns.
The preferred project features are as follows:
Large number of real fans (verified by @TweetScout_io)
Top VC investment endorsement
Establish cooperation with mature projects
Highly innovative and can quickly gather traffic
Another important thing to observe is the teams activity level in Discord. A typical example is Monad, whose perfect Roles system and high-frequency community interaction make it the first choice for identity acquisition.
My efficiency tips
Deep community penetration
It’s not just about sending messages in a chat, it’s about making sure those messages are useful and grab everyone’s attention, making everyone in the chat your friend.
Approaches like “write 1 piece of content or send 200 messages a day” are no longer effective — we’re not in 2022, be practical.
Content Creation
Content creation is about producing content about your project on various social media platforms, I mainly focus on X and Discord. You need to submit your content to a dedicated channel and make sure it gets noticed.
In addition, modifying Xs personal homepage to match the project style is also an effective method, just as many KOLs did around Abstract.
Actively participate in activities
The importance of participating in events is often underestimated. Here, you have the opportunity to earn Roles regardless of whether you were previously active, so make sure to always participate.
Assistance and support team
This is one of the most effective breakthrough points, by bringing real value, you may even get Roles without belonging to the community.
This requires you to do something useful for the project in your area of expertise. For example, as a marketer, I once helped a project with marketing and easily got OG Roles the second day of our collaboration.
Creating Artwork and Other Content
Art creation has always been one of the ways to get Roles, especially in the NFT era, but seriously, this trick still works now...
You can draw a picture, cover your car with project stickers, or any other creative idea you can think of to attract the teams interest. You will have a better chance if you post it not only in the art channel of Discord, but also on X, @ the project and its team members.
In-depth research report
This one deserves its own separate mention, because people who can write long, useful articles on Medium for a project are almost always awarded special roles or even become part of a team.
This is a great way to demonstrate your involvement in the project and your value to it.
Three shortcuts
Interact with the team and try to join
This is the best way to get involved because you not only get Roles, but also a salary.
I have achieved this in a single day - after starting to work with a project, I immediately got the required Roles.
Yes, it is a long-term commitment and you need to be prepared for it, but if you don’t believe in the long-term prospects of the project, there is no point in brushing up on Roles there.
Hold relevant NFT or token
I often buy blue chip NFTs specifically so that I can gain various roles in the project through them.
This is probably one of the quickest and easiest ways to acquire Roles - just lock up liquidity for a few days and then sell the NFT.
Participate in events, competitions or community games
This approach doesn’t require you to have any identity or represent anything at all.
If you win, you get Roles. This way, you might even get Roles on the first day.
Just keep an eye on the chat and Events channels, wait, and participate.
If a project always uses only a few games, spend the time learning how to play those games so that you can become a master and get roles on your first try.
Practical Example: Getting Fren Zoned in Monad Pad
I recently got the Fren Zoned Roles in the Monad Pad Discord channel. This is a Monad-based Launchpad project that has raised $945k in a seed round.
Step 1: Get familiar with the environment
First , I explored the structure of the project’s Discord, identified key channels and important people. Drilled down into the community’s engagement and looked at how other users earned that role. Then I started to develop a strategy…
Step 2: Be strategically active
Everything is pretty straightforward on MonadPad. To reach the 10th level required to be “Fren Zoned”, consistent daily participation is essential. Here is my strategy broken down:
Meaningful participation: Avoid spam. Instead, I make thoughtful contributions by answering newbie questions, participating sincerely in ongoing discussions, and sharing useful resources related to monads and MonadPad (in short, simple but conscious efforts).
Community Events: Participated in all available events like AMAs, QAs, and game nights. This way I became more visible.
Time and activity patterns: I noticed peak activity times, usually around announcements and in the evening (UTC time). Being active during peak times increased my visibility and interaction from admins (effectively increasing the effectiveness of my efforts).
Step 3: Build your network and reputation
More than just chatting, actively engaging with community members and admins helped me stand out:
Helping others: Whenever someone asked for guidance or help, especially newbies, I offered to help. This approach helped me build a reputation as a reliable and positive community member.
Positive image: I always maintain a friendly, approachable, and supportive tone. In the crypto community, positivity is often highly valued.
Step 4: Track your progress
I regularly check my Discord level using bots like MEE 6 or Invite Tracker, which show my current level and progress. This allows me to pace myself effectively and ensure my interactions are efficient and productive.
Practical advice for the crypto community
Quality over quantity: Admins prefer high-quality, deep interactions over quick spam.
Regularity matters: Daily engagement — even for short periods of time — is more effective than occasional high-frequency activity.
Authentic interaction: Show genuine interest and enthusiasm for the project (like Monad Pad and Monad in this case), and youll quickly be noticed by the community management team.
result
After about two weeks of continued activity, community involvement, and helping others, I reached level 10. Soon after, I automatically became “Fren Zoned,” laying the foundation for future upgrades to the “Best Fren” character, which unlocks more NFT perks, like the Purple Molandak NFT.
In summary, thoughtful engagement, community-centric actions, and strategic alignment are the keys to successfully earning Roles in Discord communities like Monad Pad. This approach is replicable, and you can grow your crypto community profile through this proven path.
Noteworthy Projects and Roles
Fogo (@FogoChain) : Smoker Role;
Allora (@AlloraNetwork) : Nick OG + yapplora role;
Seismic (@Seismic) Sys : Magnitude 1.0;
Hyperbolic (@hyperbolic_labs) : OG Roles;
Ritual (@ritualnet) : Ritualist;
Fluent (@fluentxyz) : Fluent;
Plasma (@PlasmaFDN) : SC Contributor.