The old king is dead, the new king is crowned: the power transition of the Meme coin issuance platform

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0xResearcher
10 hours ago
This article is approximately 657 words,and reading the entire article takes about 1 minutes
To sum it up in one sentence: the platform earns a lot of money, but the users have become “runner-up tools”.

Recently, friends who issue coins on Solana have mentioned Pump.fun less and less, and instead talked about a new name - LetsBONK.fun.

Some people say that Pump.fun has abdicated and this is the new king.

What happened? Why are the choices of community users quietly changing?

We will tell you the story of this “platform translocation” in simple language.

Pump.fun: From a former hegemon to now caught in the whirlpool of public opinion

Pump.fun has been the most popular Meme token issuance platform on Solana for more than a year.

It is easy to operate and you can issue your own coins in just a few steps, which has attracted a large number of creators and speculators.

Once upon a time, tens of thousands of Meme projects could be launched online in a single day, making a ton of money.

But the problem gradually emerged:

  • The platform collected a lot of money, with cumulative revenue exceeding US$700 million in more than a year.

  • However, the returns to users are very low. Data shows that less than 5% of users can earn more than $1,000.

  • The platform does not support the growth of the project and does not leave anything for the community or ecosystem.

  • Finally, it was announced that it would issue a platform coin with a valuation of up to 4 billion US dollars!

To sum it up in one sentence: the platform earns a lot of money, but the users have become “runner-up tools”.

The old king is dead, the new king is crowned: the power transition of the Meme coin issuance platform

Image: Pump.Fun related addresses sold another 112,000 SOL, equivalent to approximately $16.89 million

LetsBONK.fun: We are not here to roll, but to build together

In April 2025, LetsBONK.fun, a coin issuance platform led by the Meme coin BONK community, was launched.

As soon as it was launched, it was eye-catching:

  • On the first day of launch, 800,000 people participated and 2,700 tokens were issued

  • Trading volume exceeded $300 million in 24 hours

  • So far, 180,000+ tokens have been issued through the platform, far exceeding similar platforms

The biggest difference is that the platform does not reap profits from everyone, but instead gives revenue back to the ecosystem.

A true “co-built platform”: How is income distributed?

Let’s take a look at the on-chain distribution data on July 7, 2025 (total income 68,768 SOL):

The old king is dead, the new king is crowned: the power transition of the Meme coin issuance platform

The mutual achievement of platform and meme

The LetsBONK.fun platform will not only support the launch of the project, but will also provide financial support.

Take $USELESS as an example:

  • The platform directly purchases $USELESS from the market and establishes a project treasury

  • And use this asset to help it apply for listing on a primary exchange

  • According to statistics, more than 600,000 US dollars have been invested in this initiative.

In the meme world, this level of support is almost unprecedented.

Pump.fun makes money from the communitys enthusiasm, but does not leave any resources for the project; while Bonk.fun uses real money to push the project to a bigger stage.

It can be said that LetsBONK.fun has done something that Pump.fun has never done, and users are voting with their feet.

The old king is dead, the new king is crowned: the power transition of the Meme coin issuance platform

A set of latest data:

As of July 2025:

  • LetsBONK.funs token issuance is 15,600, officially surpassing Pump.funs 11,500

  • LetsBONK has a market share of 51%, while Pump.fun has retreated to 39.9%

  • Leading in the number of popular projects, active users, and daily transaction volume

These are not simply based on hype, but are a new generation of coin issuance samples that combine community, functions, and narrative.

The old king is dead, the new king is crowned: the power transition of the Meme coin issuance platform

So, why do users choose LetsBONK.fun?

Because it sends a signal:

  • Users are not leeks, but co-builders

  • Projects are not meant to be cut, they are meant to grow

  • Participation is not about dreaming but doing things

This is why so many people flock to this platform, not just to issue a coin, but also for a space where they can play for a long time and do it in depth.

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